In a recent episode of The Geek in Review, Toby Brown, a veteran in legal pricing, co-hosts a discussion on the evolution of legal billing, focusing on the shift from traditional billable hours to innovative subscription-based models. Toby provides valuable insights into how law firms are slowly adopting alternative fee arrangements despite the industry's longstanding reliance on billable hours. The conversation highlights how smaller firms, like those of the featured guests Mathew Kerbis and Jack Shelton, are successfully implementing subscription models, offering clients predictable costs and transparency. Toby also emphasizes the challenges big law firms face in adopting these models due to entrenched billing practices and client expectations. This episode is a must-listen for anyone interested in the future of legal billing and how firms can adapt to meet client demands more effectively.